Services / Services05 / 05

Wholesale & Private Label

WHO THIS IS FOR

Built for the next stage. Brands and retailers seeking new distribution channels, strategic production partners or international commercial reach.

Discuss your opportunity ↗︎

WHAT WE OFFER

More channels. More ways to grow.

We support brands in developing wholesale channels and private-label projects, identifying strategic partners and creating growth opportunities in national and international markets.

Wholesale Growth StrategyRetail & Distribution PartnershipsPrivate Label DevelopmentSupplier & Manufacturing SourcingPricing & Margin Strategy

WHAT WE DELIVER

A clear structure
for meaningful growth.

Wholesale Growth Strategy

View capabilities

Channel Development

We identify and develop the most suitable channels for marketing products, including retailers, distributors, large retail chains and digital platforms, in line with the brand’s positioning and objectives.

Buyer Targeting

We define the profile of priority buyers and identify retailers, distributors and business partners with the potential to incorporate and develop the brand’s offering in their channels.

Market Expansion

We identify opportunities to enter new territories and segments, assessing commercial potential, market conditions and the most suitable access channels to increase product distribution.

Sales Planning

We define sales objectives, priority markets, strategic accounts and performance targets, establishing commercial actions and indicators to track results and guide growth.

Retail & Distribution Partnerships

View capabilities

Partner Identification

We source and assess retailers, distributors and commercial operators with the potential to represent the brand, taking into account geographic coverage, positioning, customer portfolio and strategic fit.

Commercial Terms

We support the definition of prices, margins, volumes, payment terms, exclusivity and other contractual conditions, seeking to establish sustainable agreements that benefit both parties.

Distribution Network

We structure and expand the network of business partners, identifying priority channels and territories to increase product availability and strengthen market coverage.

Key Account Management

We manage relationships with key customers and partners, monitoring results, identifying growth opportunities and developing commercial initiatives that strengthen long-term collaboration.

Private Label Development

View capabilities

Concept Development

We develop the private-label concept based on the intended positioning, target audience and market needs, identifying distinctive value propositions and business opportunities.

Product Range Definition

We define the product portfolio, taking into account categories, variety, price positioning and consumer needs to ensure a coherent and competitive offering.

Brand Identity

We define the strategic and visual elements of the private label, including its name, positioning, visual identity and packaging, ensuring differentiation and consistency at every point of contact.

Go-to-Market

We structure the launch strategy, defining distribution channels, pricing policy, commercial positioning and communication activities to bring products to market and drive sales.

Supplier & Manufacturing Sourcing

View capabilities

Supplier Search

We source and assess suppliers and manufacturers based on their production capacity, expertise, location, reliability and suitability for the needs of the products and brand.

Factory Audits

We support the assessment of manufacturers’ facilities, production processes, operational capacity and working practices, identifying risks and verifying their compliance with the defined requirements.

Quality Standards

We establish quality criteria and technical requirements for products and manufacturing processes, promoting production consistency and compliance with applicable specifications and standards.

Cost Negotiation

We negotiate prices, minimum order quantities, production lead times, payment terms and logistics, seeking to optimise costs without compromising product quality.

Pricing & Margin Strategy

View capabilities

Pricing Architecture

We define prices by product, category, channel and market, taking into account costs, brand positioning, demand and commercial objectives to create a coherent and competitive pricing structure.

Margin Analysis

We assess margins by product, category, customer and distribution channel, identifying deviations, optimisation opportunities and factors that could undermine profitability.

Competitive Benchmarking

We analyse competitors’ prices, positioning and offerings to identify competitive differences and adjust the pricing strategy to the conditions and opportunities in each market.

Profitability Planning

We forecast revenue, costs and margins across different commercial scenarios, setting financial objectives and measures to improve profitability and support growth decisions.

HOW IT WORKS

From ambition
to execution.

Diagnose

We examine the brand, its ambition, its model and the market context behind the opportunity.

Define

We establish the priorities, positioning, commercial model and most effective route to growth.

Connect

We activate the right markets, operators, partners and decision-makers across our network.

Deliver

We remain close to implementation, performance and the decisions that shape the next stage.

WHO THIS IS FOR

Built for the next stage.

Brands and retailers seeking new distribution channels, strategic production partners or international commercial reach.

Discuss your opportunity ↗︎

Previous service

Mergers & Acquisitions Next service

Brand Management